PART-3
Alt + F File menu options in current program
Alt + E Edit options in current program
F1 Universal help (for all programs)
Ctrl + A Select all text
Ctrl + X Cut selected item
Shift + Del Cut selected item
Ctrl + C Copy selected item
Ctrl + Ins Copy selected item
Ctrl + V Paste
Shift + Ins Paste
Home Go to beginning of current line
Ctrl + Home Go to beginning of document
End Go to end of current line
Ctrl + End Go to end of document
Shift + Home Highlight from current position to beginning of line
Shift + End Highlight from current position to end of line
Ctrl + f Move one word to the left at a time
Ctrl + g Move one word to the right at a time
MICROSOFT WINDOWS SHORTCUT KEYS:
Alt + Tab Switch between open applications
Alt + Shift + Tab Switch backwards between open applications
Alt + Print Screen Create screen shot for current program
Ctrl + Alt + Del Reboot/Windows® task manager
Ctrl + Esc Bring up start menu
Alt + Esc Switch between applications on taskbar
F2 Rename selected icon
F3 Start find from desktop
F4 Open the drive selection when browsing
F5 Refresh contents
Alt + F4 Close current open program
Ctrl + F4 Close window in program
Ctrl + Plus Key Automatically adjust widths of all columns in Windows Explorer
Alt + Enter Open properties window of selected icon or program
Shift + F10 Simulate right-click on selected item
Shift + Del Delete programs/files permanently
WINKEY SHORTCUTS:
WINKEY + D Bring desktop to the top of other windows
WINKEY + M Minimize all windows
WINKEY + SHIFT + M Undo the minimize done by
WINKEY + E Open Microsoft Explorer
WINKEY + Tab Cycle through open programs on taskbar
WINKEY + F Display the Windows® Search/Find feature
WINKEY + CTRL + F Display the search for computers window
WINKEY + F1 Display the Microsoft® Windows® help
WINKEY + R Open the run window
WINKEY + Pause /Break Open the system properties window
WINKEY + U Open utility manager
WINKEY + L Lock the computer (Windows XP® & later)
WORD SHORTCUT KEYS:
Ctrl + A Select all contents of the page
Ctrl + B Bold highlighted selection
Ctrl + C Copy selected text
Ctrl + X Cut selected text
Ctrl + N Open new/blank document
Ctrl + O Open options
Ctrl + P Open the print window
Ctrl + F Open find box
Ctrl + I Italicize highlighted selection
Ctrl + K Insert link
Ctrl + U Underline highlighted selection
Ctrl + V Paste
Ctrl + Y Redo the last action performed
Ctrl + Z Undo last action
Ctrl + G Find and replace options
Ctrl + H Find and replace options
Ctrl + J Justify paragraph alignment
Ctrl + L Align selected text or line to the left
Ctrl + Q Align selected paragraph to the left
Ctrl + E Align selected text or line to the center
Ctrl + R Align selected text or line to the right
Ctrl + M Indent the paragraph
Ctrl + T Hanging indent
Ctrl + D Font options
Shift + Insert Paste
F4 Repeat last action performed (Word 2000+)
F7 Spell check selected text and/or document
Shift + F7 Activate the thesaurus
F12 Save as
Ctrl + S Save
Shift + F12 Save
Ctrl + W Close document
PART-2
1. The earlier computers, which were massive in size, were based on vacuum tubes.
2. Early computing machines, like the ENIAC, were actually meant to assist the armed forces.
3. The printers in pre-1950s were punch cards.
4. An improvement on the ENIAC, which pioneered 'stored program', was made possible with the help of the mathematician John von Neumann.
5. Before the 1950s, computers were mostly owned by universities and research labs.
6. The B-programming language was developed by Ken Thompson.
7. Famous people, associated with the ENIAC, EDVAC, UNIVAC computers are Eckert & Mauchly.8. The 1st commercially produced and sold computer (1951) was UNIVAC.
9. IBM was provided software for PCs by Microsoft.
10. Time-sharing, teletyping, were associated with mainframe computers.
11. The transformation from heavy computers to PCs was made possible usingmicroprocessors.
12. The first microprocessor was developed in 1971 by Intel.
13. The term 'micro' (extremely small) denotes 10-6m.
14. The Harvard student, who chose to write computer programs and dropped studies was Bill Gates.15. A pentium 4 (P-4) employs roughly 40 million transistors.
16. Mark-1, Apple-1, and collossus were initial desktop computers.17. Binary digits are briefed as bit.
18. A collection of bits is called byte.
19. C++, is a computer language.
20. The process of eliminating programming faults is called debugging.
21. Starting up on operating system is called booting.
22. A program used to browse the web is called browser.
23. An error in software designing which can even cause a computer to crash is calledbug.
24. Click and double-click are achieved using the mouse.
25. Java, C, ForTran, Pascal and BASIC are computer programming languages.26. The device which sends computer data using a phone line is called MODEM.
27. 'Worm' and 'virus' are actually programs.
28. A 'file' is a unit of information.
29. A megabyte has 106(million) bytes.
30. A small, single-site network is called LAN.
31. A processor that collects several data and sends them over a single line is calledbridge.
32. 'Nano' stands for one billionth part.
33. The number of bit patterns using an n-bit code is 2n.
34. The part of a computer that works with the data/programs is called CPU.
35. To convert a binary number to a decimal, we have to express it in power of 2.
36. www stands for world wide web.
37. Mathematics employed in computers is called Boolean algebra.
38. A collection of 8 bits is called byte.
39. The first home computer (1977), which was sold in millions of units was Apple II.
40. 'PARAM' is a supercomputer.
41. A website containing periodic posts is called blog.
42. While cutting and pasting, the cutitem is temporarily stored in the clipboard.
43. http stands for hyper text transfer protocol.
44. The unwanted or non-requested emails are called "spam".
45. A computer framed to give various network services is called server.
PART 1.
1. All of the following are examples of real security and privacy risks EXCEPT:
A. hackers.
B. spam.
C. viruses.
D. identity theft.
Answer: B
2. A process known as ____________ is used by large retailers to study trends.
A. data mining
B. data selection
C. POS
D. data conversion
Answer: A
3. ____________terminals (formerly known as cash registers) are often connected to complex inventory and sales computer systems.
A. Data
B. Point-of-sale (POS)
C. Sales
D. Query
Answer: B
4. A(n) ____________ system is a small, wireless handheld computer that scans an item’s tag and pulls up the current price (and any special offers) as you shop.
A. PSS
B. POS
C. inventory
D. data mining
Answer: A
5. The ability to recover and read deleted or damaged files from a criminal’s computer is an example of a law enforcement specialty called:
A. robotics.
B. simulation.
C. computer forensics.
D. animation.
Answer: C
6. Which of the following is NOT one of the four major data processing functions of a computer?
A. gathering data
B. processing data into information
C. analyzing the data or information
D. storing the data or information
Answer: C
7. ____________ tags, when placed on an animal, can be used to record and track in a database all of the animal’s movements.
A. POS
B. RFID
C. PPS
D. GPS
Answer: B
8. Surgeons can perform delicate operations by manipulating devices through computers instead of manually. This technology is known as:
A. robotics.
B. computer forensics.
C. simulation.
D. forecasting.
Answer: A
9. Technology no longer protected by copyright, available to everyone, is considered to be:
A. proprietary.
B. open.
C. experimental.
D. in the public domain.
Answer: A
10. ____________ is the study of molecules and structures whose size ranges from 1 to 100 nanometers.
A. Nanoscience
B. Microelectrodes
C. Computer forensics
D. Artificial intelligence
Answer: A
11. ____________ is the science that attempts to produce machines that display the same type of intelligence that humans do.
A. Nanoscience
B. Nanotechnology
C. Simulation
D. Artificial intelligence (AI)
Answer: D
12. ____________ is data that has been organized or presented in a meaningful fashion.
A. A process
B. Software
C. Storage
D. Information
Answer: D
13. The name for the way that computers manipulate data into information is called:
A. programming.
B. processing.
C. storing.
D. organizing.
Answer: B
14. Computers gather data, which means that they allow users to ____________ data.
A. present
B. input
C. output
D. store
Answer: B
15. After a picture has been taken with a digital camera and processed appropriately, the actual print of the picture is considered:
A. data.
B. output.
C. input.
D. the process.
Answer: B
16. Computers use the ____________ language to process data.
A. processing
B. kilobyte
C. binary
D. representational
Answer: C
17. Computers process data into information by working exclusively with:
A. multimedia.
B. words.
C. characters.
D. numbers.
Answer: D
18. In the binary language each letter of the alphabet, each number and each special character is made up of a unique combination of:
A. eight bytes.
B. eight kilobytes.
C. eight characters.
D. eight bits.
Answer: D
19. The term bit is short for:
A. megabyte.
B. binary language.
C. binary digit.
D. binary number.
Answer: C
20. A string of eight 0s and 1s is called a:
A. megabyte.
B. byte.
C. kilobyte.
D. gigabyte.
Answer: B
21. A ____________ is approximately one billion bytes.
A. kilobyte
B. bit
C. gigabyte
D. megabyte
Answer: C
22. A ____________ is approximately a million bytes.
A. gigabyte
B. kilobyte
C. megabyte
D. terabyte
Answer: C
23. ____________ is any part of the computer that you can physically touch.
A. Hardware
B. A device
C. A peripheral
D. An application
Answer: A
24. The components that process data are located in the:
A. input devices.
B. output devices.
C. system unit.
D. storage component.
Answer: C
25. All of the following are examples of input devices EXCEPT a:
A. scanner.
B. mouse.
C. keyboard.
D. printer.
Answer: D
26. Which of the following is an example of an input device?
A. scanner
B. speaker
C. CD
D. printer
Answer: A
27. All of the following are examples of storage devices EXCEPT:
A. hard disk drives.
B. printers.
C. floppy disk drives.
D. CD drives.
Answer: B
28. The ____________, also called the “brains� of the computer, is responsible for processing data.
A. motherboard
B. memory
C. RAM
D. central processing unit (CPU)
Answer: D
29. The CPU and memory are located on the:
A. expansion board.
B. motherboard.
C. storage device.
D. output device.
Answer: B
30. Word processing, spreadsheet, and photo-editing are examples of:
A. application software.
B. system software.
C. operating system software.
D. platform software.
Answer: A
31. ____________ is a set of computer programs used on a computer to help perform tasks.
A. An instruction
B. Software
C. Memory
D. A processor
Answer: B
32. System software is the set of programs that enables your computer’s hardware devices and ____________ software to work together.
A. management
B. processing
C. utility
D. application
Answer: D
33. The PC (personal computer) and the Apple Macintosh are examples of two different:
A. platforms.
B. applications.
C. programs.
D. storage devices.
Answer: A
34. Apple Macintoshes (Macs) and PCs use different ____________ to process data and different operating systems.
A. languages
B. methods
C. CPUs
D. storage devices
Answer: C
35. Servers are computers that provide resources to other computers connected to a:
A. network.
B. mainframe.
C. supercomputer.
D. client.
Answer: A
36. Smaller and less expensive PC-based servers are replacing ____________ in many businesses.
A. supercomputers
B. clients
C. laptops
D. mainframes
Answer: D
37. ____________ are specially designed computers that perform complex calculations extremely rapidly.
A. Servers
B. Supercomputers
C. Laptops
D. Mainframes
Answer: B
38. DSL is an example of a(n) ____________ connection.
A. network
B. wireless
C. slow
D. broadband
Answer: D
39. The difference between people with access to computers and the Internet and those without this access is known as the:
A. digital divide.
B. Internet divide.
C. Web divide.
D. broadband divide.
Answer: A
40. ____________ is the science revolving around the use of nanostructures to build devices on an extremely small scale.
A. Nanotechnology
B. Micro-technology
C. Computer forensics
D. Artificial intelligence
Answer: A
41. Which of the following is the correct order of the four major functions of a computer?
A. Process à Output à Input à Storage
B. Input à Outputà Process à Storage
C. Process à Storage à Input à Output
D. Input à Process à Output à Storage
Answer: D
42. ____________ bits equal one byte.
A. Eight
B. Two
C. One thousand
D. One million
Answer: A
43. The binary language consists of ____________ digit(s).
A. 8
B. 2
C. 1,000
D. 1
Answer: B
44. A byte can hold one ____________ of data.
A. bit
B. binary digit
C. character
D. kilobyte
Answer: C
45. ____________ controls the way in which the computer system functions and provides a means by which users can interact with the computer.
A. The platform
B. The operating system
C. Application software
D. The motherboard
Answer: B
46. The operating system is the most common type of ____________ software.
A. communication
B. application
C. system
D. word-processing software
Answer: C
47. ____________ are specially designed computer chips that reside inside other devices, such as your car or your electronic thermostat.
A. Servers
B. Embedded computers
C. Robotic computers
D. Mainframes
Answer: B
48. The steps and tasks needed to process data, such as responses to questions or clicking an icon, are called:
A. instructions.
B. the operating system.
C. application software.
D. the system unit.
Answer: A
49. The two broad categories of software are:
A. word processing and spreadsheet.
B. transaction and application.
C. Windows and Mac OS.
D. system and application.
Answer: D
50. The metal or plastic case that holds all the physical parts of the computer is the:
A. system unit.
B. CPU.
C. mainframe.
D. platform.
Answer: A
Fill in the Blank:
51. Between PCs and Macs, the ____________ is the platform of choice for graphic design and animation.
Answer: Mac
52. The ____________ is the program that manages the hardware of the computer system, including the CPU, memory, storage devices, and input/output devices.
Answer: operating system
53. The type of operating system software you use depends on your computer’s ____________.
Answer: platform
54. ____________software helps you carry out tasks, such as typing a document or creating a spreadsheet.
Answer: Application
55. ____________are the fastest and most expensive computers.
Answer: Supercomputers
56. A ____________ is approximately 1,000 bytes.
Answer: kilobyte
57. Input devices are used to provide the steps and tasks the computer needs to process data, and these steps and tasks are called ____________.
Answer: instructions
58. A computer gathers data, processes it, outputs the data or information, and ____________ the data or information.
Answer: stores
59. The binary language consists of two digits: ____________ and ____________.
Answer: 0 and 1
60. A string of ____________ 0s and 1s is called a byte.
Answer: eight (8)
61. The devices you use to enter data into a computer system are known as ____________ devices.
Answer: input
62. The devices on a computer system that let you see the processed information are known as ____________ devices.
Answer: output
63. ____________ is the set of computer instructions or programs that enables the hardware to perform different tasks.
Answer: Software
64. When you connect to the ____________, your computer is communicating with a server at your Internet service provider (ISP).
Answer: Internet
65. ____________ are computers that excel at executing many different computer programs at the same time.
Answer: Mainframes
66. ____________is the application of computer systems and techniques to gather legal evidence.
Answer: Computer forensics
67. ____________ is the science that attempts to create machines that will emulate the human thought process.
Answer: Artificial intelligence (AI)
68. Macintosh computers use the Macintosh operating system (Mac OS), whereas PCs generally run ____________ as an operating system.
Answer: Microsoft Windows
69. A process known as ____________ tracks trends and allows retailers to respond to consumer buying patterns.
Answer: data mining
70. Hard disk drives and CD drives are examples of ____________ devices.
Answer: storage
71. You would use ____________ software to create spreadsheets, type documents, and edit photos.
Answer: application
72. ____________ are computers that support hundreds or thousands of users simultaneously.
Answer: Mainframes
73. ____________ is the term given to the act of stealing someone’s identity and ruining their credit rating.
Answer: Identity theft
74. Surgeons are using ____________ to guide robots to perform delicate surgery.
Answer: computers
75. Patient ____________ are life-sized mannequins that have a pulse and a heartbeat and respond to procedures just like humans.
Answer: simulators
True and False
76. Currently, the performance of tasks by robots is based on preprogrammed algorithms.
Answer: True
77. Data can be a number, a word, a picture, or a sound.
Answer: True
78. Strictly defined, a computer is a data processing device.
Answer: True
79. The discrepancy between the “haves� and “have-nots� with regard to computer technology is commonly referred to as the digital society.
Answer: False (digital divide)
80. One of the benefits of becoming computer fluent is being a savvy computer user and consumer and knowing how to avoid viruses, the programs that pose threats to computer security.
Answer: True
81. Trend-spotting programs, developed for business, have been used to predict criminal activity.
Answer: True
82. Employers do not have the right to monitor e-mail and network traffic on employee systems used at work.
Answer: False
83. Clicking on an icon with the mouse is a form of giving an instruction to the computer.
Answer: True
84. Output devices store instructions or data that the CPU processes.
Answer: False (memory)
85. The CPU and memory are located on a special circuit board in the system unit called the motherboard.
Answer: True
86. Nanostructures represent the smallest human-made structures that can be built.
Answer: True
87. The main difference between a supercomputer and a mainframe is that supercomputers are designed to execute a few programs as quickly as possible, whereas mainframes are designed to handle many programs running at the same time (but at a slower pace).
Answer: True
88. Being computer fluent means that you should be able to build a computer yourself.
Answer: False
89. Embedded computers are self-contained computer devices that have their own programming and do not receive input.
Answer: True
90. A Web browser is a special device that is installed in your computer that allows it to communicate with other devices on a network.
Answer: False (network adapter)
91. With a wireless network, it is easier to relocate devices.
Answer: True
92. The most common type of memory that the computer uses to process data is ROM.
Answer: False (RAM)
Matching:
93. Match the following terms with their approximate size:
I. kilobyte A. one million bytes
II. byte B. eight bits
III. gigabyte C. one thousand bytes
IV. megabyte D. one billion bytes
V. terabyte E. one trillion bytes
Answer: C, B, D, A, E
94. Match the following terms with their meanings:
I. printer A. storage device
II. scanner B. output device
III. RAM C. input device
IV. CPU D. a type of memory
V. CD drive E. processor
Answer: B, C, D, E, A
95. Match the following terms with their meanings:
I. mainframe A. the most expensive computers that perform complex calculations extremely rapidly
II. supercomputer B. a computer that provides resources to other computers connected to a network
III. embedded computer C. a large, expensive computer that supports hundreds or thousands of users simultaneously
IV. PDA D. a self-contained computer device that usually performs preprogrammed functions such as temperature control
V. server E. a small mobile computing device
Answer: C, A, D, E, B
96. Match the following terms with their meanings:
I. software A. transforming data into information
II. hardware B. data that has been organized or presented in a meaningful fashion
III. operating system C. any part of the computer that you can physically touch
IV. processing D. a set of computer programs that enables hardware to perform different tasks
V. information E. the most common type of system software, it controls the way in which the computer system functions
Answer: D, C, E, A, B
97. Match the following terms with their meanings:
I. system software A. the set of programs that enables computer hardware devices and application software to work together
II. application software B. the kind of operating system software you will use depends on this
III. platform C. operating system software generally used on PCs
IV. Microsoft Windows D. a set of programs used to accomplish a specific task
V. Mac OS E. operating system software used on the Apple Macintosh
Answer: A, D, B, C, E
98. Match the following terms with their meanings:
I. data A. the main circuit board in the system unit
II. memory B. the representation of a fact or idea (unprocessed information)
III. output C. processed data or information
IV. storage D. holds instructions or data that the CPU processes
V. motherboard E. data or information that can be accessed again
Answer: B, D, C, E, A
99. Match the following terms with their meanings:
I. bit A. the science revolving around the use of nanostructures to build devices on an extremely small scale
II. binary language B. the case that contains the system components
III. instructions C. consists of 0s and 1s
IV. system unit D. short for binary digit
V. nanotechnology E. steps and tasks necessary to process data into usable information
Answer: D, C, E, B, A
100. Match the following fields to the related computer technology:
I. medicine A. Internet research and virtual tours
II. business B. data mining
III. law enforcement C. robotics and simulation
IV. education D. computer forensics
V. archeology E. digital recreations of ruins
Answer: C, B, D, A, E
PART 2.
1. A keyboard is this kind of device—
(A) black
(B) input
(C) output
(D) word Processing
(E) None of these
Ans : (B)
2. IT stands for—
(A) information Technology
(B) integrated Technology
(C) intelligent Technology
(D) interesting Technology
(E) None of these
Ans : (A)
3. Which of the following refers to the fastest, biggest and most expensive computers ?
(A) Personal Computers
(B) Supercomputers
(C) Laptops
(D) Notebooks
(E) None of these
Ans : (B)
4. A collection of related information sorted and dealt with as a unit is a—
(A) disk
(B) data
(C) file
(D) floppy
(E) None of these
Ans : (C)
5. The process of a computer receiving information from a server on the Internet is known as—
(A) pulling
(B) pushing
(C) downloading
(D) transferring
(E) None of these
Ans : (C)
6. Which part of the computer helps to store information ?
(A) Disk drive
(B) Keyboard
(C) Monitor
(D) Printer
(E) None of these
Ans : (A)
7. ………………is the process of carrying out commands.
(A) Fetching
(B) Storing
(C) Executing
(D) Decoding
(E) None of these
Ans : (C)
8. The role of a………generally is to determine a buyer’s needs and match it to the correct hardware and software.
(A) computer Scientist
(B) computer sales representative
(C) computer consultant
(D) corporate trainer
(E) None of these
Ans : (B)
9. Which of the following groups consist of only output devices ?
(A) Scanner, Printer, Monitor
(B) Keyboard, Printer, Monitor
(C) Mouse, Printer, Monitor
(D) Plotter, Printer, Monitor
(E) None of these
Ans : (D)
10. The rectangular area of the screen that displays a program, data, and/or information is a—
(A) title bar
(B) button
(C) dialog box
(D) window
(E) None of these
Ans : (D)
11. A(n)………contains commands that can be selected.
(A) pointer
(B) menu
(C) icon
(D) button
(E) None of these
Ans : (B)
12. An error is also known as—
(A) bug
(B) debug
(C) cursor
(D) icon
(E) None of these
Ans : (A)
13. Arithmetic Operations—
(A) involve matching one data item to another to determine if the first item is greater than, equal to, or less than the other item
(B) sort data items according to standard, predefined criteria in ascending order or descending order
(C) use conditions with operators such as AND, OR and NOT
(D) include addition, subtraction, multiplication and division
(E) None of these
Ans : (D)
14. Sending an e-mail is similar to—
(A) picturing an event
(B) narrating a story
(C) writing a letter
(D) creating a drawing
(E) None of these
Ans : (C)
15. Promotion in Marketing means—
(A) passing an examination
(B) elevation from one grade to another
(C) selling the products through various means
(D) selling the product in specific areas
(E) None of these
Ans : (C)
16. Microsoft Word is an example of—
(A) an operating system
(B) a processing device
(C) application software
(D) an input device
(E) None of these
Ans : (B)
17. Sources of Sales Leads are—
(A) Data Mining
(B) Market Research
(C) Media Outlets
(D) Promotional Programs
(E) All of these
Ans : (E)
18. Any data or instruction entered into the memory of a computer is considered as—
(A) storage
(B) output
(C) input
(D) information
(E) None of these
Ans : (A)
19. Which part of the computer displays the work done ?
(A) RAM
(B) printer
(C) monitor
(D) ROM
(E) None of these
Ans : (C)
20. One of the methods for Market Monitoring is—
(A) to watch TV serials
(B) to discuss with other sales persons
(C) to monitor media outlets
(D) All of these
(E) None of these
Ans : (C)
21. Market Expansion means—
(A) hiring more staff
(B) firing more staff
(C) buying more products
(D) buying more companies
(E) None of these
Ans : (E)
22. A series of instructions that tells a computer what to do and how to do it is called a—
(A) program
(B) command
(C) user response
(D) processor
(E) None of these
Ans : (A)
23. Effective marketing helps in—
(A) developing new products
(B) creating a competitive environment
(C) building demand for products
(D) All of these
(E) None of these
Ans : (D)
24. Which is the part of a computer that one can touch and feel ?
(A) Hardware
(B) Software
(C) Programs
(D) Output
(E) None of these
Ans : (A)
25. A Call in Marketing means—
(A) to phone the customers
(B) to visit the customers
(C) to visit the marketing site
(D) to call on prospective customers
(E) None of these
Ans : (D)
26. Delivery Channel means—
(A) maternity wards
(B) handing over the products to the buyers
(C) places where products are made available to the buyers
(D) All of these
(E) None of these
Ans : (C)
27. Processing involves—
(A) inputting data into a computer system
(B) transforming input into output
(C) displaying output in a useful manner
(D) providing relevant answers
(E) None of these
Ans : (B)
28. One of the following is a target group for the marketing of Internet Banking.
(A) All the customers
(B) All the educated customers
(C) All the computer educated customers
(D) Only creditors
(E) All of these
Ans : (C)
29. Innovation mean—
(A) Product Designing
(B) New ideas
(C) Impulse
(D) Both (A) and (B)
(E) None of these
Ans : (D)
30. One of the following is a target group for the marketing of educational loan.
(A) All the customers
(B) Students
(C) Only poor students
(D) Students having promising educational track record
(E) All of these
Ans : (B)
31. Service after sale is not the function of—
(A) Marketing staff
(B) Seller
(C) Director of the company
(D) Employees of the company
(E) All of the above are wrong
Ans : (A)
32. If done through………the rural marketing would be more effective.
(A) fairs
(B) village fairs
(C) door to door campaign
(D) All of these
(E) None of these
Ans : (B)
33. Market Survey means—
(A) Market Research
(B) Market Planning
(C) Marketing Strategies
(D) Market Monitering
(E) All of these
Ans : (A)
34. ………can be done through digital Banking ?
(A) Mobile phone
(B) Internet
(C) Telephone
(D) All of these
(E) None of these
Ans : (A)
35. A good seller should have the following quality/qualities ?
(A) Devotion to the work
(B) Submissive
(C) Sympathy
(D) All of these
(E) None of these
Ans : (D)
36. The rural marketing is not required because—
(A) rural people do not understand marketing
(B) its not practical from the cost point of view
(C) it is sheer wastage of time
(D) All are wrong
(E) All are correct
Ans : (D)
37. Planned-cost service means—
(A) Costly products
(B) Extra profit on the same cost
(C) Extra work by seller
(D) All of these
(E) None of these
Ans : (B)
38. Internet marketing means—
(A) Self-marketing
(B) Core Groups monitering
(C) Employees marketing
(D) All of these
(E) None of these
Ans : (E)
39. The aim of successful marketing is—
(A) to increase the sale
(B) to increase the profit
(C) to increase the output of sellers
(D) All of these
(E) None of these
Ans : (D)
40. The networking becomes……through networking.
(A) very difficult
(B) dull
(C) easy
(D) has no role in marketing
(E) None of these
Ans : (C)
Alt + F File menu options in current program
Alt + E Edit options in current program
F1 Universal help (for all programs)
Ctrl + A Select all text
Ctrl + X Cut selected item
Shift + Del Cut selected item
Ctrl + C Copy selected item
Ctrl + Ins Copy selected item
Ctrl + V Paste
Shift + Ins Paste
Home Go to beginning of current line
Ctrl + Home Go to beginning of document
End Go to end of current line
Ctrl + End Go to end of document
Shift + Home Highlight from current position to beginning of line
Shift + End Highlight from current position to end of line
Ctrl + f Move one word to the left at a time
Ctrl + g Move one word to the right at a time
MICROSOFT WINDOWS SHORTCUT KEYS:
Alt + Tab Switch between open applications
Alt + Shift + Tab Switch backwards between open applications
Alt + Print Screen Create screen shot for current program
Ctrl + Alt + Del Reboot/Windows® task manager
Ctrl + Esc Bring up start menu
Alt + Esc Switch between applications on taskbar
F2 Rename selected icon
F3 Start find from desktop
F4 Open the drive selection when browsing
F5 Refresh contents
Alt + F4 Close current open program
Ctrl + F4 Close window in program
Ctrl + Plus Key Automatically adjust widths of all columns in Windows Explorer
Alt + Enter Open properties window of selected icon or program
Shift + F10 Simulate right-click on selected item
Shift + Del Delete programs/files permanently
WINKEY SHORTCUTS:
WINKEY + D Bring desktop to the top of other windows
WINKEY + M Minimize all windows
WINKEY + SHIFT + M Undo the minimize done by
WINKEY + E Open Microsoft Explorer
WINKEY + Tab Cycle through open programs on taskbar
WINKEY + F Display the Windows® Search/Find feature
WINKEY + CTRL + F Display the search for computers window
WINKEY + F1 Display the Microsoft® Windows® help
WINKEY + R Open the run window
WINKEY + Pause /Break Open the system properties window
WINKEY + U Open utility manager
WINKEY + L Lock the computer (Windows XP® & later)
WORD SHORTCUT KEYS:
Ctrl + A Select all contents of the page
Ctrl + B Bold highlighted selection
Ctrl + C Copy selected text
Ctrl + X Cut selected text
Ctrl + N Open new/blank document
Ctrl + O Open options
Ctrl + P Open the print window
Ctrl + F Open find box
Ctrl + I Italicize highlighted selection
Ctrl + K Insert link
Ctrl + U Underline highlighted selection
Ctrl + V Paste
Ctrl + Y Redo the last action performed
Ctrl + Z Undo last action
Ctrl + G Find and replace options
Ctrl + H Find and replace options
Ctrl + J Justify paragraph alignment
Ctrl + L Align selected text or line to the left
Ctrl + Q Align selected paragraph to the left
Ctrl + E Align selected text or line to the center
Ctrl + R Align selected text or line to the right
Ctrl + M Indent the paragraph
Ctrl + T Hanging indent
Ctrl + D Font options
Shift + Insert Paste
F4 Repeat last action performed (Word 2000+)
F7 Spell check selected text and/or document
Shift + F7 Activate the thesaurus
F12 Save as
Ctrl + S Save
Shift + F12 Save
Ctrl + W Close document
PART-2
1. The earlier computers, which were massive in size, were based on vacuum tubes.
2. Early computing machines, like the ENIAC, were actually meant to assist the armed forces.
3. The printers in pre-1950s were punch cards.
4. An improvement on the ENIAC, which pioneered 'stored program', was made possible with the help of the mathematician John von Neumann.
5. Before the 1950s, computers were mostly owned by universities and research labs.
6. The B-programming language was developed by Ken Thompson.
7. Famous people, associated with the ENIAC, EDVAC, UNIVAC computers are Eckert & Mauchly.8. The 1st commercially produced and sold computer (1951) was UNIVAC.
9. IBM was provided software for PCs by Microsoft.
10. Time-sharing, teletyping, were associated with mainframe computers.
11. The transformation from heavy computers to PCs was made possible usingmicroprocessors.
12. The first microprocessor was developed in 1971 by Intel.
13. The term 'micro' (extremely small) denotes 10-6m.
14. The Harvard student, who chose to write computer programs and dropped studies was Bill Gates.15. A pentium 4 (P-4) employs roughly 40 million transistors.
16. Mark-1, Apple-1, and collossus were initial desktop computers.17. Binary digits are briefed as bit.
18. A collection of bits is called byte.
19. C++, is a computer language.
20. The process of eliminating programming faults is called debugging.
21. Starting up on operating system is called booting.
22. A program used to browse the web is called browser.
23. An error in software designing which can even cause a computer to crash is calledbug.
24. Click and double-click are achieved using the mouse.
25. Java, C, ForTran, Pascal and BASIC are computer programming languages.26. The device which sends computer data using a phone line is called MODEM.
27. 'Worm' and 'virus' are actually programs.
28. A 'file' is a unit of information.
29. A megabyte has 106(million) bytes.
30. A small, single-site network is called LAN.
31. A processor that collects several data and sends them over a single line is calledbridge.
32. 'Nano' stands for one billionth part.
33. The number of bit patterns using an n-bit code is 2n.
34. The part of a computer that works with the data/programs is called CPU.
35. To convert a binary number to a decimal, we have to express it in power of 2.
36. www stands for world wide web.
37. Mathematics employed in computers is called Boolean algebra.
38. A collection of 8 bits is called byte.
39. The first home computer (1977), which was sold in millions of units was Apple II.
40. 'PARAM' is a supercomputer.
41. A website containing periodic posts is called blog.
42. While cutting and pasting, the cutitem is temporarily stored in the clipboard.
43. http stands for hyper text transfer protocol.
44. The unwanted or non-requested emails are called "spam".
45. A computer framed to give various network services is called server.
PART 1.
1. All of the following are examples of real security and privacy risks EXCEPT:
A. hackers.
B. spam.
C. viruses.
D. identity theft.
Answer: B
2. A process known as ____________ is used by large retailers to study trends.
A. data mining
B. data selection
C. POS
D. data conversion
Answer: A
3. ____________terminals (formerly known as cash registers) are often connected to complex inventory and sales computer systems.
A. Data
B. Point-of-sale (POS)
C. Sales
D. Query
Answer: B
4. A(n) ____________ system is a small, wireless handheld computer that scans an item’s tag and pulls up the current price (and any special offers) as you shop.
A. PSS
B. POS
C. inventory
D. data mining
Answer: A
5. The ability to recover and read deleted or damaged files from a criminal’s computer is an example of a law enforcement specialty called:
A. robotics.
B. simulation.
C. computer forensics.
D. animation.
Answer: C
6. Which of the following is NOT one of the four major data processing functions of a computer?
A. gathering data
B. processing data into information
C. analyzing the data or information
D. storing the data or information
Answer: C
7. ____________ tags, when placed on an animal, can be used to record and track in a database all of the animal’s movements.
A. POS
B. RFID
C. PPS
D. GPS
Answer: B
8. Surgeons can perform delicate operations by manipulating devices through computers instead of manually. This technology is known as:
A. robotics.
B. computer forensics.
C. simulation.
D. forecasting.
Answer: A
9. Technology no longer protected by copyright, available to everyone, is considered to be:
A. proprietary.
B. open.
C. experimental.
D. in the public domain.
Answer: A
10. ____________ is the study of molecules and structures whose size ranges from 1 to 100 nanometers.
A. Nanoscience
B. Microelectrodes
C. Computer forensics
D. Artificial intelligence
Answer: A
11. ____________ is the science that attempts to produce machines that display the same type of intelligence that humans do.
A. Nanoscience
B. Nanotechnology
C. Simulation
D. Artificial intelligence (AI)
Answer: D
12. ____________ is data that has been organized or presented in a meaningful fashion.
A. A process
B. Software
C. Storage
D. Information
Answer: D
13. The name for the way that computers manipulate data into information is called:
A. programming.
B. processing.
C. storing.
D. organizing.
Answer: B
14. Computers gather data, which means that they allow users to ____________ data.
A. present
B. input
C. output
D. store
Answer: B
15. After a picture has been taken with a digital camera and processed appropriately, the actual print of the picture is considered:
A. data.
B. output.
C. input.
D. the process.
Answer: B
16. Computers use the ____________ language to process data.
A. processing
B. kilobyte
C. binary
D. representational
Answer: C
17. Computers process data into information by working exclusively with:
A. multimedia.
B. words.
C. characters.
D. numbers.
Answer: D
18. In the binary language each letter of the alphabet, each number and each special character is made up of a unique combination of:
A. eight bytes.
B. eight kilobytes.
C. eight characters.
D. eight bits.
Answer: D
19. The term bit is short for:
A. megabyte.
B. binary language.
C. binary digit.
D. binary number.
Answer: C
20. A string of eight 0s and 1s is called a:
A. megabyte.
B. byte.
C. kilobyte.
D. gigabyte.
Answer: B
21. A ____________ is approximately one billion bytes.
A. kilobyte
B. bit
C. gigabyte
D. megabyte
Answer: C
22. A ____________ is approximately a million bytes.
A. gigabyte
B. kilobyte
C. megabyte
D. terabyte
Answer: C
23. ____________ is any part of the computer that you can physically touch.
A. Hardware
B. A device
C. A peripheral
D. An application
Answer: A
24. The components that process data are located in the:
A. input devices.
B. output devices.
C. system unit.
D. storage component.
Answer: C
25. All of the following are examples of input devices EXCEPT a:
A. scanner.
B. mouse.
C. keyboard.
D. printer.
Answer: D
26. Which of the following is an example of an input device?
A. scanner
B. speaker
C. CD
D. printer
Answer: A
27. All of the following are examples of storage devices EXCEPT:
A. hard disk drives.
B. printers.
C. floppy disk drives.
D. CD drives.
Answer: B
28. The ____________, also called the “brains� of the computer, is responsible for processing data.
A. motherboard
B. memory
C. RAM
D. central processing unit (CPU)
Answer: D
29. The CPU and memory are located on the:
A. expansion board.
B. motherboard.
C. storage device.
D. output device.
Answer: B
30. Word processing, spreadsheet, and photo-editing are examples of:
A. application software.
B. system software.
C. operating system software.
D. platform software.
Answer: A
31. ____________ is a set of computer programs used on a computer to help perform tasks.
A. An instruction
B. Software
C. Memory
D. A processor
Answer: B
32. System software is the set of programs that enables your computer’s hardware devices and ____________ software to work together.
A. management
B. processing
C. utility
D. application
Answer: D
33. The PC (personal computer) and the Apple Macintosh are examples of two different:
A. platforms.
B. applications.
C. programs.
D. storage devices.
Answer: A
34. Apple Macintoshes (Macs) and PCs use different ____________ to process data and different operating systems.
A. languages
B. methods
C. CPUs
D. storage devices
Answer: C
35. Servers are computers that provide resources to other computers connected to a:
A. network.
B. mainframe.
C. supercomputer.
D. client.
Answer: A
36. Smaller and less expensive PC-based servers are replacing ____________ in many businesses.
A. supercomputers
B. clients
C. laptops
D. mainframes
Answer: D
37. ____________ are specially designed computers that perform complex calculations extremely rapidly.
A. Servers
B. Supercomputers
C. Laptops
D. Mainframes
Answer: B
38. DSL is an example of a(n) ____________ connection.
A. network
B. wireless
C. slow
D. broadband
Answer: D
39. The difference between people with access to computers and the Internet and those without this access is known as the:
A. digital divide.
B. Internet divide.
C. Web divide.
D. broadband divide.
Answer: A
40. ____________ is the science revolving around the use of nanostructures to build devices on an extremely small scale.
A. Nanotechnology
B. Micro-technology
C. Computer forensics
D. Artificial intelligence
Answer: A
41. Which of the following is the correct order of the four major functions of a computer?
A. Process à Output à Input à Storage
B. Input à Outputà Process à Storage
C. Process à Storage à Input à Output
D. Input à Process à Output à Storage
Answer: D
42. ____________ bits equal one byte.
A. Eight
B. Two
C. One thousand
D. One million
Answer: A
43. The binary language consists of ____________ digit(s).
A. 8
B. 2
C. 1,000
D. 1
Answer: B
44. A byte can hold one ____________ of data.
A. bit
B. binary digit
C. character
D. kilobyte
Answer: C
45. ____________ controls the way in which the computer system functions and provides a means by which users can interact with the computer.
A. The platform
B. The operating system
C. Application software
D. The motherboard
Answer: B
46. The operating system is the most common type of ____________ software.
A. communication
B. application
C. system
D. word-processing software
Answer: C
47. ____________ are specially designed computer chips that reside inside other devices, such as your car or your electronic thermostat.
A. Servers
B. Embedded computers
C. Robotic computers
D. Mainframes
Answer: B
48. The steps and tasks needed to process data, such as responses to questions or clicking an icon, are called:
A. instructions.
B. the operating system.
C. application software.
D. the system unit.
Answer: A
49. The two broad categories of software are:
A. word processing and spreadsheet.
B. transaction and application.
C. Windows and Mac OS.
D. system and application.
Answer: D
50. The metal or plastic case that holds all the physical parts of the computer is the:
A. system unit.
B. CPU.
C. mainframe.
D. platform.
Answer: A
Fill in the Blank:
51. Between PCs and Macs, the ____________ is the platform of choice for graphic design and animation.
Answer: Mac
52. The ____________ is the program that manages the hardware of the computer system, including the CPU, memory, storage devices, and input/output devices.
Answer: operating system
53. The type of operating system software you use depends on your computer’s ____________.
Answer: platform
54. ____________software helps you carry out tasks, such as typing a document or creating a spreadsheet.
Answer: Application
55. ____________are the fastest and most expensive computers.
Answer: Supercomputers
56. A ____________ is approximately 1,000 bytes.
Answer: kilobyte
57. Input devices are used to provide the steps and tasks the computer needs to process data, and these steps and tasks are called ____________.
Answer: instructions
58. A computer gathers data, processes it, outputs the data or information, and ____________ the data or information.
Answer: stores
59. The binary language consists of two digits: ____________ and ____________.
Answer: 0 and 1
60. A string of ____________ 0s and 1s is called a byte.
Answer: eight (8)
61. The devices you use to enter data into a computer system are known as ____________ devices.
Answer: input
62. The devices on a computer system that let you see the processed information are known as ____________ devices.
Answer: output
63. ____________ is the set of computer instructions or programs that enables the hardware to perform different tasks.
Answer: Software
64. When you connect to the ____________, your computer is communicating with a server at your Internet service provider (ISP).
Answer: Internet
65. ____________ are computers that excel at executing many different computer programs at the same time.
Answer: Mainframes
66. ____________is the application of computer systems and techniques to gather legal evidence.
Answer: Computer forensics
67. ____________ is the science that attempts to create machines that will emulate the human thought process.
Answer: Artificial intelligence (AI)
68. Macintosh computers use the Macintosh operating system (Mac OS), whereas PCs generally run ____________ as an operating system.
Answer: Microsoft Windows
69. A process known as ____________ tracks trends and allows retailers to respond to consumer buying patterns.
Answer: data mining
70. Hard disk drives and CD drives are examples of ____________ devices.
Answer: storage
71. You would use ____________ software to create spreadsheets, type documents, and edit photos.
Answer: application
72. ____________ are computers that support hundreds or thousands of users simultaneously.
Answer: Mainframes
73. ____________ is the term given to the act of stealing someone’s identity and ruining their credit rating.
Answer: Identity theft
74. Surgeons are using ____________ to guide robots to perform delicate surgery.
Answer: computers
75. Patient ____________ are life-sized mannequins that have a pulse and a heartbeat and respond to procedures just like humans.
Answer: simulators
True and False
76. Currently, the performance of tasks by robots is based on preprogrammed algorithms.
Answer: True
77. Data can be a number, a word, a picture, or a sound.
Answer: True
78. Strictly defined, a computer is a data processing device.
Answer: True
79. The discrepancy between the “haves� and “have-nots� with regard to computer technology is commonly referred to as the digital society.
Answer: False (digital divide)
80. One of the benefits of becoming computer fluent is being a savvy computer user and consumer and knowing how to avoid viruses, the programs that pose threats to computer security.
Answer: True
81. Trend-spotting programs, developed for business, have been used to predict criminal activity.
Answer: True
82. Employers do not have the right to monitor e-mail and network traffic on employee systems used at work.
Answer: False
83. Clicking on an icon with the mouse is a form of giving an instruction to the computer.
Answer: True
84. Output devices store instructions or data that the CPU processes.
Answer: False (memory)
85. The CPU and memory are located on a special circuit board in the system unit called the motherboard.
Answer: True
86. Nanostructures represent the smallest human-made structures that can be built.
Answer: True
87. The main difference between a supercomputer and a mainframe is that supercomputers are designed to execute a few programs as quickly as possible, whereas mainframes are designed to handle many programs running at the same time (but at a slower pace).
Answer: True
88. Being computer fluent means that you should be able to build a computer yourself.
Answer: False
89. Embedded computers are self-contained computer devices that have their own programming and do not receive input.
Answer: True
90. A Web browser is a special device that is installed in your computer that allows it to communicate with other devices on a network.
Answer: False (network adapter)
91. With a wireless network, it is easier to relocate devices.
Answer: True
92. The most common type of memory that the computer uses to process data is ROM.
Answer: False (RAM)
Matching:
93. Match the following terms with their approximate size:
I. kilobyte A. one million bytes
II. byte B. eight bits
III. gigabyte C. one thousand bytes
IV. megabyte D. one billion bytes
V. terabyte E. one trillion bytes
Answer: C, B, D, A, E
94. Match the following terms with their meanings:
I. printer A. storage device
II. scanner B. output device
III. RAM C. input device
IV. CPU D. a type of memory
V. CD drive E. processor
Answer: B, C, D, E, A
95. Match the following terms with their meanings:
I. mainframe A. the most expensive computers that perform complex calculations extremely rapidly
II. supercomputer B. a computer that provides resources to other computers connected to a network
III. embedded computer C. a large, expensive computer that supports hundreds or thousands of users simultaneously
IV. PDA D. a self-contained computer device that usually performs preprogrammed functions such as temperature control
V. server E. a small mobile computing device
Answer: C, A, D, E, B
96. Match the following terms with their meanings:
I. software A. transforming data into information
II. hardware B. data that has been organized or presented in a meaningful fashion
III. operating system C. any part of the computer that you can physically touch
IV. processing D. a set of computer programs that enables hardware to perform different tasks
V. information E. the most common type of system software, it controls the way in which the computer system functions
Answer: D, C, E, A, B
97. Match the following terms with their meanings:
I. system software A. the set of programs that enables computer hardware devices and application software to work together
II. application software B. the kind of operating system software you will use depends on this
III. platform C. operating system software generally used on PCs
IV. Microsoft Windows D. a set of programs used to accomplish a specific task
V. Mac OS E. operating system software used on the Apple Macintosh
Answer: A, D, B, C, E
98. Match the following terms with their meanings:
I. data A. the main circuit board in the system unit
II. memory B. the representation of a fact or idea (unprocessed information)
III. output C. processed data or information
IV. storage D. holds instructions or data that the CPU processes
V. motherboard E. data or information that can be accessed again
Answer: B, D, C, E, A
99. Match the following terms with their meanings:
I. bit A. the science revolving around the use of nanostructures to build devices on an extremely small scale
II. binary language B. the case that contains the system components
III. instructions C. consists of 0s and 1s
IV. system unit D. short for binary digit
V. nanotechnology E. steps and tasks necessary to process data into usable information
Answer: D, C, E, B, A
100. Match the following fields to the related computer technology:
I. medicine A. Internet research and virtual tours
II. business B. data mining
III. law enforcement C. robotics and simulation
IV. education D. computer forensics
V. archeology E. digital recreations of ruins
Answer: C, B, D, A, E
PART 2.
1. A keyboard is this kind of device—
(A) black
(B) input
(C) output
(D) word Processing
(E) None of these
Ans : (B)
2. IT stands for—
(A) information Technology
(B) integrated Technology
(C) intelligent Technology
(D) interesting Technology
(E) None of these
Ans : (A)
3. Which of the following refers to the fastest, biggest and most expensive computers ?
(A) Personal Computers
(B) Supercomputers
(C) Laptops
(D) Notebooks
(E) None of these
Ans : (B)
4. A collection of related information sorted and dealt with as a unit is a—
(A) disk
(B) data
(C) file
(D) floppy
(E) None of these
Ans : (C)
5. The process of a computer receiving information from a server on the Internet is known as—
(A) pulling
(B) pushing
(C) downloading
(D) transferring
(E) None of these
Ans : (C)
6. Which part of the computer helps to store information ?
(A) Disk drive
(B) Keyboard
(C) Monitor
(D) Printer
(E) None of these
Ans : (A)
7. ………………is the process of carrying out commands.
(A) Fetching
(B) Storing
(C) Executing
(D) Decoding
(E) None of these
Ans : (C)
8. The role of a………generally is to determine a buyer’s needs and match it to the correct hardware and software.
(A) computer Scientist
(B) computer sales representative
(C) computer consultant
(D) corporate trainer
(E) None of these
Ans : (B)
9. Which of the following groups consist of only output devices ?
(A) Scanner, Printer, Monitor
(B) Keyboard, Printer, Monitor
(C) Mouse, Printer, Monitor
(D) Plotter, Printer, Monitor
(E) None of these
Ans : (D)
10. The rectangular area of the screen that displays a program, data, and/or information is a—
(A) title bar
(B) button
(C) dialog box
(D) window
(E) None of these
Ans : (D)
11. A(n)………contains commands that can be selected.
(A) pointer
(B) menu
(C) icon
(D) button
(E) None of these
Ans : (B)
12. An error is also known as—
(A) bug
(B) debug
(C) cursor
(D) icon
(E) None of these
Ans : (A)
13. Arithmetic Operations—
(A) involve matching one data item to another to determine if the first item is greater than, equal to, or less than the other item
(B) sort data items according to standard, predefined criteria in ascending order or descending order
(C) use conditions with operators such as AND, OR and NOT
(D) include addition, subtraction, multiplication and division
(E) None of these
Ans : (D)
14. Sending an e-mail is similar to—
(A) picturing an event
(B) narrating a story
(C) writing a letter
(D) creating a drawing
(E) None of these
Ans : (C)
15. Promotion in Marketing means—
(A) passing an examination
(B) elevation from one grade to another
(C) selling the products through various means
(D) selling the product in specific areas
(E) None of these
Ans : (C)
16. Microsoft Word is an example of—
(A) an operating system
(B) a processing device
(C) application software
(D) an input device
(E) None of these
Ans : (B)
17. Sources of Sales Leads are—
(A) Data Mining
(B) Market Research
(C) Media Outlets
(D) Promotional Programs
(E) All of these
Ans : (E)
18. Any data or instruction entered into the memory of a computer is considered as—
(A) storage
(B) output
(C) input
(D) information
(E) None of these
Ans : (A)
19. Which part of the computer displays the work done ?
(A) RAM
(B) printer
(C) monitor
(D) ROM
(E) None of these
Ans : (C)
20. One of the methods for Market Monitoring is—
(A) to watch TV serials
(B) to discuss with other sales persons
(C) to monitor media outlets
(D) All of these
(E) None of these
Ans : (C)
21. Market Expansion means—
(A) hiring more staff
(B) firing more staff
(C) buying more products
(D) buying more companies
(E) None of these
Ans : (E)
22. A series of instructions that tells a computer what to do and how to do it is called a—
(A) program
(B) command
(C) user response
(D) processor
(E) None of these
Ans : (A)
23. Effective marketing helps in—
(A) developing new products
(B) creating a competitive environment
(C) building demand for products
(D) All of these
(E) None of these
Ans : (D)
24. Which is the part of a computer that one can touch and feel ?
(A) Hardware
(B) Software
(C) Programs
(D) Output
(E) None of these
Ans : (A)
25. A Call in Marketing means—
(A) to phone the customers
(B) to visit the customers
(C) to visit the marketing site
(D) to call on prospective customers
(E) None of these
Ans : (D)
26. Delivery Channel means—
(A) maternity wards
(B) handing over the products to the buyers
(C) places where products are made available to the buyers
(D) All of these
(E) None of these
Ans : (C)
27. Processing involves—
(A) inputting data into a computer system
(B) transforming input into output
(C) displaying output in a useful manner
(D) providing relevant answers
(E) None of these
Ans : (B)
28. One of the following is a target group for the marketing of Internet Banking.
(A) All the customers
(B) All the educated customers
(C) All the computer educated customers
(D) Only creditors
(E) All of these
Ans : (C)
29. Innovation mean—
(A) Product Designing
(B) New ideas
(C) Impulse
(D) Both (A) and (B)
(E) None of these
Ans : (D)
30. One of the following is a target group for the marketing of educational loan.
(A) All the customers
(B) Students
(C) Only poor students
(D) Students having promising educational track record
(E) All of these
Ans : (B)
31. Service after sale is not the function of—
(A) Marketing staff
(B) Seller
(C) Director of the company
(D) Employees of the company
(E) All of the above are wrong
Ans : (A)
32. If done through………the rural marketing would be more effective.
(A) fairs
(B) village fairs
(C) door to door campaign
(D) All of these
(E) None of these
Ans : (B)
33. Market Survey means—
(A) Market Research
(B) Market Planning
(C) Marketing Strategies
(D) Market Monitering
(E) All of these
Ans : (A)
34. ………can be done through digital Banking ?
(A) Mobile phone
(B) Internet
(C) Telephone
(D) All of these
(E) None of these
Ans : (A)
35. A good seller should have the following quality/qualities ?
(A) Devotion to the work
(B) Submissive
(C) Sympathy
(D) All of these
(E) None of these
Ans : (D)
36. The rural marketing is not required because—
(A) rural people do not understand marketing
(B) its not practical from the cost point of view
(C) it is sheer wastage of time
(D) All are wrong
(E) All are correct
Ans : (D)
37. Planned-cost service means—
(A) Costly products
(B) Extra profit on the same cost
(C) Extra work by seller
(D) All of these
(E) None of these
Ans : (B)
38. Internet marketing means—
(A) Self-marketing
(B) Core Groups monitering
(C) Employees marketing
(D) All of these
(E) None of these
Ans : (E)
39. The aim of successful marketing is—
(A) to increase the sale
(B) to increase the profit
(C) to increase the output of sellers
(D) All of these
(E) None of these
Ans : (D)
40. The networking becomes……through networking.
(A) very difficult
(B) dull
(C) easy
(D) has no role in marketing
(E) None of these
Ans : (C)
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